The Rose Bowl Stadium and JMI Sports have announced a multiyear multimedia rights partnership beginning in 2024. In addition to the new partnership, JMI Sports is supporting the Rose Bowl Stadium’s new Lasting Legacy capital campaign with a major lead contribution towards the venue’s revitalization projects ( JMI Sports ).
The Northern Super League, Canada’s first professional women’s soccer league , proudly announces Canadian Tire Corporation as a Founding Partner ahead of its inaugural season in April 2025 ( Northern Super League ).
ESPN Events is bringing on Red Lobster as title sponsor of the Band of the Year HBCU national band championship, which will be streamed on ESPN+ on Dec. 13 ahead of the Celebration Bowl at Mercedes-Benz Stadium in Atlanta ( SBJ ).
Lone Star Sports and Entertainment and ESPN Events have signed Kinder’s as the new title sponsor of the Texas Bowl, which will be broadcast on ESPN and ESPN+ on Dec. 31 at NRG Stadium in Houston ( ESPN Events ).
As part of her partnership with Reese’s Puffs , Sky F Angel Reese is releasing a limited-edition “Duffel Puff” bag that was co-designed by the WNBA All-Star and Brooklyn-based fashion brand KidSuper ( SBJ ).
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