The Cavaliers are “seeing impressive year-over-year gains in local TV ratings and individual ticket sales” amid a franchise-best 12-0 start, according to Joe Scalzo of CRAIN’S CLEVELAND BUSINESS. Prior to the Nov. 8 game against the Warriors, the Cavs were averaging 57,800 “household impressions” on FanDuel Sports Network, a 31% increase over their first nine games last year. That average is 17% higher than last year’s overall viewership average. The Cavs' retail sales are also “surging” with Center Court -- the team shop -- game day sales up 24.5%, Center Court daytime sales up 23.5% and the Cavs' ladies collections up 27.2%, per the team. Single-game tickets also were up 42% YOY (Oct. 1-Nov. 8) ( CRAIN’S CLEVELAND BUSINESS, 11/8 ).
Cavs' hot start leads to increased ratings, sales
