BetMGM has the lone new sponsor execution of the MLB postseason, a twist on the “Hit it Here” promo that rewarded fans when a player hit a sign in the outfield stands.
In this case, BetMGM gets a large logo sign at the back of both bullpens in each ballpark throughout the postseason, giving the brand high visibility when the networks cut to relievers warming up. If a player homers into the bullpen, all BetMGM customers who placed a qualifying prop wager on that player to hit a home run in the game will share in a jackpot of $50,000 in bonus bets.
It didn’t happen in the four ballparks that hosted the Wild Card round. But MGM got plenty of run each time the bullpens got active.
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