Blackhawks tap Circa Sports for first jersey patch

The Blackhawks will wear a patch advertising sports betting company Circa Sports on their red home jerseys in 2024-25. This is the first time the team will take advantage of the rule the NHL implemented in 2022 allowing teams to add a sponsored jersey patch after two years without one. The Blackhawks have donned an advertisement for Belle Tire on their helmets since 2021 and “will continue to do so” in 2024-25. Circa Sports is based in Las Vegas and is also the Golden Knights’ home jersey sponsor, but they “do have a physical sportsbook” in Waukegan, Ill. The patch will “debut on the jerseys handed out to Hawks draft picks” at the NHL Draft Friday and Saturday ( CHICAGO SUN-TIMES, 6/25 ).